Jesper Jørgesen is the new COO of GroupM in the Nordics

  • News
  • Press
  • February 5, 2024
  • Jonas Hemmingsen
EssenceMediacom undergoes a change at the top. Tina Gretlund becomes the new CEO of EssenceMediacom, while Jesper S. Jørgensen is set to be the COO in the Nordic region for GroupM.

 

EssenceMediacom is making changes in the top leadership. Four years after Jesper S. Jørgensen took on the role of CEO at EssenceMediacom, he is taking another step up. He will now serve as the Nordic COO at GroupM, where he will be responsible for agencies such as EssenceMediacom, Mindshare, and Wavemaker in Denmark, Norway, Sweden, and Finland. This information was provided by GroupM in a press release.

Simultaneously, GroupM has appointed Tina Gretlund as the new CEO for EssenceMediacom. She comes from the position of Chief Strategy & Insights Officer.

“I am very proud to hand over the responsibility to Tina Gretlund as the new CEO,” writes Jesper S. Jørgensen in a press release, describing the new CEO as a crucial factor in the agency’s transformation, which has seen increased revenue and profitability.

“Tina possesses a fantastic strategic mindset, she is exceptionally strong in client relations, and understands the value of culture and talent development. I have truly valued our collaboration, and I am confident that the agency is in good hands,” Jesper S. Jørgensen adds.

The promotion of Jesper S. Jørgensen is part of a strategic change in the way GroupM operates in the Nordic region. The newly appointed Nordic COO will closely collaborate with GroupM Nordics CEO, Jonas Hemmingsen.